Training Sells! 3 Keys to Get New Franchisees Started

Young and growing franchise organizations have many responsibilities to handle: • Assembling the right team/selecting the right partners • Fully documenting the operating system • Forming supplier relationships • Registering with appropriate state and local agencies • Announcing and marketing the opportunity to own a franchise • Establishing a new and/or larger online presence This is a long list of essential things to do, but there is one more activity franchisors must be thinking about too: franchise development. Franchise development means starting to bring new franchise owners on board. There are many moving parts in this process: creating a strong [...]

By |2019-03-13T12:47:53-04:00March 13th, 2019|Tortal in the News|0 Comments

Six questions to ask before you launch your next training program

Article by Cordell Riley A lot of excitement starts the day you say, 'Let’s create a new training program for our employees.' Everyone on your top executive team has suggestions and ideas. Everyone wants to weigh in, make plans and help create the training that results. That enthusiasm is both valuable and awesome. Yet before you drop the flag and get your people racing off in different directions, here are some very basic questions to weigh. What is my goal for this training? Are you trying to train your salespeople to sell more or to create greater customer loyalty? Are you [...]

By |2018-12-04T15:47:17-05:00December 4th, 2018|Best Practices, Training|0 Comments

Boosting Company Performance: Three Simple Training Tips

Many companies view training as a “nice to have.” They think it is important to create an attractive, engaging training program for new hires, and that it might be good to have a focused course that teaches employees how to perform certain tasks or use certain pieces of company technology. Once those companies cover the bases by offering training in just a few areas like those, they turn the page and start to think about other realities of doing business. But what if . . . What if those companies thought about employing training in a larger, more strategic way [...]

By |2018-07-30T12:17:09-04:00July 30th, 2018|Best Practices, Published in 2018, Training|0 Comments

Turn New Hires Into Great Hires

Up to 20 percent of employee turnover happens in the first 45 days of starting a new job, according to the Society of Human Resource Management Foundation's Onboarding New Employees: Maximizing Success. Yet, new employees who go through a structured onboarding program are 58 percent more likely to stay with the organization for at least three years. Onboarding can drive retention in multiple ways, says Cordell Riley, president of Tortal Training. In addition to the obvious—training the employee with knowledge around skills and systems needed to perform the job—Riley says onboarding can help to: Grow and encourage adoption of your [...]

How to Onboard New Franchisees

So you have awarded a franchise to a new franchisee, awesome! Now what? Getting that franchisee successfully onboarded is a very important part of building your franchisee’s success, says Cordell Riley Onboarding actually begins during the sales process when you are presenting potential franchisees with the opportunity to buy. Right from the start, you need to convey your culture and your unique value. When you are putting together your sales materials, include links to videos that tell your story. They can be an effective way to convey your brand promise and unique value. Onboarding franchise owners is critically important Let [...]

By |2018-07-11T10:41:08-04:00July 11th, 2018|Franchising, Published in 2018, Training|0 Comments

Training Auto Service Staff to Deliver an Outstanding Customer Experience

Every visit a customer makes to an auto service facility is like a mini-journey. When that trip is over, you want the customer to feel well-served, valued and maybe even a bit delighted. Great customer service training is what makes that happen. Let’s break down the customer experience to see how training can help. Managing the Customer Arrival Service writers should be trained to greet every customer quickly upon entrance. If they’re with another customer, they should acknowledge the customer who just arrived and say, “I will be with you shortly.”  The manager should learn and use the customer’s name, [...]

By |2018-07-09T16:11:02-04:00July 9th, 2018|Automotive, Published in 2018, Training|0 Comments